Supporting Local Brands, Do or Don't?

Tuesday, January 26, 2016

By not supporting local brands, the African consumer is assisting overseas countries to grow which has a direct influence on job losses and even the closing of businesses. 
Prof. Donald Boateng 

I will begin by saying that this is not a sponsored post, none of the brands mentioned on here have paid me to sing their praises lol.

We have been blogging for about 5 years this year which is amazing! When we first started our regimens we were using a lot of US sourced products including Organic Root Stimulator, Elasta QP and Creme of Nature amongst others. We used these brands mainly because they were all that was available and all the bloggers at the time including Curly Nikki and Black Girl Long Hair were all raving about them, Since then a lot of foreign natural hair products have emerged including SheaMoisture, AsIam, Cantu and Eden Bodyworks, they have even penetrated the local market and are sold at exorbitant prices. 

Despite the price, these products are flying off the shelves which is astounding! We wanted to take this opportunity to highlight some fantastic brands that are local and whose products work amazingly well. 

1. Marini Naturals

This is the newest entrant in the market and is fully local started by the lovely Michelle Ntalami. They currently have a 4 product line up with a butter, gel. sulphate free shampoo and leave in conditioner. Check them out on

2. Ajani Handmade 

AJANI Handmade is a social enterprise that was started by the lovely Sharon Njavika to provide organic hair and skin care products. Their aesthetic is fab! They have a 3 product line up; The Waridi Whipped hair and body butter, the Shea Cocoa Butter Bar and the Peppermint and Rosemary Essential Oil Elixir. Check them out here,  

3. Shea by Asal 

The brains behind Shea By Asal is absolutely the kindest lady ever, her hair is FAB as well. Lucy is a Jill of all trades and has done everything from graphic design to accounting. She has a lovely brand that makes soap, shampoo bars, whipped body and hair butters as well as stocks Bentonite clay. You can check her out here,

4. Harvest of Sunshine 

This is a brand that was started by Mumbi who was inspired by her kitchen which was full of sunshine, warmth and light. She started whipping up butters and oils which led to the birth of the product line. They have a leave in, butter creme, deep conditioner and a hair and body cleanser. Check them out here, 

These are not the only local brands available and we shall be posting soon about other brands that are worthy of mentions. Do you guys support local brands? If you have used any of these brands, do you think they work just as well as foreign brands? Would love to hear your thoughts?
Follow us on Instagram, we shall be having a giveaway from tomorrow! 
Anonymous said...

I couldn't agree more, we need to support our own, I am currently using the Marini curl-me-pretty and not only does it smell amazing t is also works very well.

flojo said...

I have not used any of the brands above, but I use Suzie Beauty make-up, which is quite good! The local products may not be as great as the foreign ones, but lets be willing to take this journey to greatness with them.

LYDZ said...

I love to support local as much as I can. My only problem with SOME local products/suppliers etc is their price point I do not know how much the products in this article cost but I have come across some local products that costs almost the same if not more than the imported ones. I am assuming the products are produced locally so why the higher price points seeing as they have no customs duty or shipping charges to pay? Keep the price reasonable and I will support local any day.

Nyachomba said...

@Miss Anon, Thanks for the comment, the Gel is super and it truly does what it says on the jar...have you experienced any crunchiness with it?

Nyachomba said...

@flojo, Thanks for the comment, I truly that we have to walk the journey with them and that will raise the quality of their products. I have heard good things about Suzie Beauty but have not tried them, what product would you recommend?

Nyachomba said...

@LYDZ we totally agree and a lot of the products from these brands are well below Kshs 1000 which is reasonable, the soap for example is about Ksh 300 and lasts a hella long time. As more local products hit the market, the price point will also stabilise. Thanks for the comment, much love

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